Ben E. Keith takes new direction
Date: February 16, 2007
Big Texas A-B distributor Ben E. Keith has elected to take on companion brands, breaking its Class A exclusivity status with A-B. Ben E. Keith beverage division president Kevin Bartholomew states, “We are proud of our 79 year history with Anheuser-Busch and look forward to continuing our great partnership. Additionally, we are very excited about strengthening our portfolio, which will make us an even stronger distributor for our employees, our retailers, A-B, and future brands.”
Check back for more details.